September 11, 2017

ROAS is bullshit. You should use ROMI instead. Here’s what it is and how to calculate it, along with a spreadsheet to make it easy.

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September 4, 2017

Want to find traction, grow profits, and leverage your time? Embrace marketing productivity.

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May 16, 2017

How to approach marketing as a drop shipping retailer, including dealing with the essential issue of positioning in a crowded market.

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May 6, 2017

After my talk at Traffic & Conversion, a guy approaches me.

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