Featured PostPodcast 41: eCommerce Fuel interview – Post Card Marketing for eCommerceIn this episode, Drew talks with Andrew Youderian on the eCommerceFuel.com podcast to explain how to leverage post cards in your business, View More Podcast 41: eCommerce Fuel interview – Post Card Marketing for eCommerce
Analytics, Ecommerce, Email Marketing, Strategy, The Nerd Marketing PodcastFebruary 18, 2016 Podcast 07: Tripwire Marketing Case Study – 15% in sales virtually overnightYour customers are sending you signals. If you listen to them and run tripwire marketing, you will make money. How much? In this case study, 15%. Read More
Analytics, Ecommerce, Email Marketing, Strategy, The Nerd Marketing PodcastFebruary 11, 2016 Podcast 06: How to Implement Tripwire Marketing – Build a Killer Retention Program in Seven Simple StepsA case study showing how to implement a great, easy customer retention program that you can use at your own retailer. Juice up the profits by Read More
Blog Posts, Customer Value Optimization, Ecommerce, RetentionFebruary 8, 2016 Stop Focusing on the Wrong Customers – My Appearance on the Llama Commerce ShowI recently made an appearance on the Llama Commerce Show. We had a great discussion of how to maximize customer lifetime value — especially how to Read More
Analytics, Ecommerce, Email Marketing, Strategy, The Nerd Marketing PodcastFebruary 4, 2016 Podcast 05: An Intro to Tripwire Marketing: Understanding Customer Behavior and DeviationsWhat is tripwire marketing? An introduction to the concept of tripwire marketing and why it is a great way to approach your marketing campaigns. Read More
